Under the new pattern of beauty industry, Fang Yuyou’s new idea of national brand development

The rise of "Yan value economy" has promoted the rapid development of the beauty industry, and also brought this industry into a critical stage of transformation and upgrading. From basic skin care to effective skin care, the beauty industry is undergoing a profound change. In this process, the Matthew effect of "the strong will always be strong" has become increasingly apparent. Domestic head brands take large single products as the main competition track, and technology-driven has become the key to achieve rapid growth.

However, how to find a balance between single product innovation and scientific ecological construction is a challenge faced by many enterprises. In this context, the "2023 Keyan Trend Conference" hosted by Jumeili attracted the attention of the whole industry, and the industry elites gathered together to discuss the future development direction of the cosmetics industry. Among them, Fang Yuyou, co-founder and CEO of Polaiya, gave a new idea.

Fang Yuyou explained in detail the road of enterprise’s transformation from operating genotype to science and technology, and elaborated on the switching of Polaiya’s two capability systems. The first switch took place in 2017, when the enterprise changed from simple TO B thinking to to TO C’s refined operation thinking, and began to change from a single online channel to an online and offline mixed mode; The second switch took place in 2020-2023. He proposed to use products to drive brands, and stressed that the R&D and marketing capability systems must be upgraded simultaneously.

Looking back on the development of Polaiya in the past 20 years, Fang Yuyou said that in the Internet era, emerging platforms such as Tmall and Tik Tok had a profound impact on the cosmetics industry. "It is very important to maintain the mentality of startups."

He also explained in detail how these factors can help enterprises achieve high-quality growth from the perspectives of big single product strategy, refined operation, product strength and R&D capability. In his view: "R&D is a bottomless pit, with a long time period and more investment. But as long as we persevere, one day we will change from quantitative change to qualitative change. "

For the future cosmetics market, Fang Yuyou is full of expectations. "Although the environmental consumption is now downgraded, the cosmetics market still has a scale of 400 billion to 500 billion, and it can even reach a trillion scale in the future."

He said that in the future, he will continue to insist on technology-driven product innovation, constantly enhance brand strength and product strength, and promote the high-quality development of China’s beauty industry.

With the rising of domestic products, the gap between domestic brands and international brands is getting smaller and smaller, forming a new pattern of industry competition. Only by keeping up with the pace of the times, daring to challenge and innovate can brands be in an invincible position in the fierce market competition.

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See you every year at the World Swimming Championships, this time in Doha.

　　Xinhua News Agency, Doha, February 1 ST (Reporter Liu Yang, Zhou Xin, Sun Zhe) Just half a year after the Fukuoka Swimming World Championships, the Doha Swimming World Championships will be held soon. From February 2 nd to 18 th, Doha, located in the tropical desert climate, will hold the World Swimming Championships for the first time to welcome the "carnival" of water sports.

See you every year at the World Swimming Championships, this time in Doha.

　　Poster of Doha Swimming World Championships.

　　The World Swimming Championships was once held every four years, but it has been changed to biennial in the past 20 years, and it has become "annual" since 2021. Affected by the epidemic, the Fukuoka World Championships in 2021 was postponed twice after the Tokyo Olympic Games, and was finally held in July 2023. Budapest filled the "vacancy" in 2022. The Doha World Championships originally scheduled to be held in 2023 was "squeezed" to the beginning of 2024, making the swimming world championships held in the same year as the Olympic Games for the first time. Singapore, the host of the 2025 World Championships, was already in place, which led to the four consecutive years from 2022 to 2025.

　　There are six major events in this World Championships: diving, synchronized swimming, open water swimming, water polo, swimming and high platform diving. Among them, diving, synchronized swimming, open water swimming and water polo are all Olympic qualifying events. Only swimming events do not have this sense of urgency, because it determines the Olympic qualification based on whether the results meet the standards.

See you every year at the World Swimming Championships, this time in Doha.

　　Li Bingjie is the only Olympic champion of China swimming team in Doha. Xinhua News Agency reporter Huang Zongzhi photo

　　For swimmers, it is easy to reach the standard, so they give up the World Championships in Doha one after another and focus on the Olympic Games. The Doha swimming pool is slightly lacking in star flavor. China also hid Olympic champions Zhang Yufei, Wang Shun, Ye Shiwen and the new "Frog King" Qin Haiyang, and Li Bingjie was the only Olympic champion for China to swim in Doha. This also gives China’s young swimmers a chance to emerge: Pan Zhanle will attack the highest podium in the men’s 100m freestyle; Dong Zhihao has medal strength in the men’s 200m breaststroke; Zhang Zhanshuo, a 16-year-old teenager, will usher in the first adult international competition and participate in five individual competitions; Yu Yiting will perform a world-class performance in the women’s 200m medley.

　　Looking at foreign famous players, American Olympic champions Ledecki, Dressel, Regan Smith, lily king and others will be absent; Canadian Olympic champion McNeil and rising star McIntosh will not play; The Australian team has 18 participants, and the women’s team has almost no famous players; Romanian short-distance freestyle star Popovich is not on the list; The Japanese team only sent 12 people to participate.

See you every year at the World Swimming Championships, this time in Doha.

　　Chen Yuxi and Quan Hongchan, the main players of China diving team, all participated in the competition. Xinhua News Agency reporter Ren Pengfei photo

　　In diving events, foreign athletes need to compete for Olympic qualifications. The main force of the China diving team, which has won the full quota, will all participate. Gemini Chen Yuxi and Quan Hongchan will once again conquer the world with the "water spray disappearance"; In addition, Cao Yuan, a three-dynasty Olympic champion who returned from injury, and Xie Si-dai, a men’s 3m springboard champion who returned from Tokyo Olympic Games last year, attracted special attention. Huang Jianjie, who is under 14 years old, is the only non-world champion and the youngest player in the team.

　　In synchronized swimming, China secured a seat in Paris with the doubles and team events champions of the Hangzhou Asian Games. This time, it will participate in all 11 events of the World Championships for the first time, and Yang Shuncheng, a teenager from Beijing, will make his debut in the men’s singles competition for the first time. The new synchronized swimming rules were implemented last year. China won 3 gold medals, 1 silver and 1 bronze in Fukuoka, and will continue to meet the challenge of bidding for the Paris Olympic Games in Doha this time. Bill may, the 45-year-old godfather of American synchronized swimming, will also appear in Doha. He said that it is his greatest wish to win the qualification for the Paris Olympic Games and stand on the Olympic Games.

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Beijing announces the outline of online car driver examination： English listening test

　　Several drivers are applying for the online car driver test.

　　After Beijing released the new policy of network car, the Transportation Administration Bureau of the Municipal Transportation Commission announced the management regulations and examination outline of Beijing network car driver examination. The examinations include the national public subject examination and the Beijing regional subject examination. The exam includes the new policy of online car, 26 sentences about English listening and road practice involving taxi operation scenarios. Taxi drivers can take the job transfer test alone, only taking the part of Beijing regional theory, and passing 60 points. There is no charge for the exam. If you fail, you can take a make-up exam.

　　There are three different passing lines in the exam.

　　After the release of the New Deal of Beijing Online Car Rental, the Transportation Bureau of the Municipal Transportation Commission announced the notice of "Beijing Online Appointment Taxi Driver Qualification Examination Management Regulations (Trial)" (referred to as the regulations), which clarified the examination methods of Beijing online car rental drivers. At the same time, the examination outline was published and the specific contents of the examination were listed.

　　According to the regulations, Beijing online booking taxi driver qualification examination includes national public subjects and Beijing regional subject examination. The national public subject examination is a knowledge test with universal requirements for national taxi laws and regulations, professional ethics, service standards and safe operation.

　　Beijing regional subject examination is divided into two parts: theoretical basic knowledge and professional knowledge application ability. Zhang Wensheng, deputy director of the Beijing Transportation Examination Center, introduced that the examination contents include the taxi management policies and regulations in this city, the service specification for booking taxis online, practical English listening, Beijing urban traffic geography and other knowledge. The professional knowledge part is practical operation, which mainly examines the driver’s driving ability, the ability to take orders with mobile phone software and service specifications.

　　The national public subject examination scores 100 points, and 80 points or above are qualified; The score of theoretical basic knowledge in Beijing regional subject examination is 40, and the score of 32 or above is qualified. The score of professional knowledge application ability in Beijing regional subject examination is 60, and the score of 48 or above is qualified.

　　The examination includes two parts: computer examination and interview.

　　In principle, the national public subject examination and the Beijing regional subject theory basic knowledge examination adopt the computer system to randomly select examination questions and unify the examination; The application ability of professional knowledge in Beijing regional subjects is assessed by means of examiner interview.

　　The national public subject examination and the Beijing regional subject theory basic knowledge examination take a total of 90 minutes, including 60 minutes for the national public subject examination and 30 minutes for the Beijing regional subject theory basic knowledge examination. After the applicant finishes the national public subject examination, the system directly switches to the Beijing regional subject theory basic knowledge examination. The assessment time of Beijing regional subject professional knowledge application ability is 8 minutes.

　　The reporter of Beiqing Daily learned that the theoretical knowledge of national public subjects and Beijing regional subjects are computer exams. The Beijing regional subject professional examination is an interview, with the examiner present.

　　The examination content includes English listening and geography.

　　According to the Outline of Beijing Regional Subject Examination for Taxi Drivers’ Qualification issued by the Transportation Bureau of the Municipal Communications Commission, the theoretical basic knowledge examination includes four parts: Beijing taxi management policies and regulations, Beijing urban traffic geography, practical English listening and relevant knowledge to be mastered. The geographical score of theoretical knowledge is the highest, reaching 18 points.

　　Geography mainly examines candidates’ mastery of the overall layout of urban roads; Understanding of the structural characteristics of urban roads; Awareness of the location and direction of each street and each ring road; Familiarity with the location of various units; Proficiency in choosing and using economic and reasonable operating routes.

　　The roads specifically investigated mainly include the distribution of the north-south central axis, Chang ‘an Street, the main roads in the old city, and the main bridge areas from the Second Ring Road to the Fifth Ring Road. At the same time, it is necessary to master the location of the streets near the Ring Road and major government organizations (enterprises and institutions), news media, tourist attractions, museums, cultural and sports venues, hotels, office buildings, hospitals, schools, businesses and catering units in Beijing. Such as the location of Beijing Exhibition Hall, Beijing Zoo, Tsinghua University, Peking University and major transportation hubs.

　　English listening includes 26 civilized expressions in the process of vehicle service. Like Welcome to Beijing! Welcome to Beijing! ）It’ My pleasure to serve you. (Glad to be of service to you. ）Would you like the air-conditioning on? Do you need to turn on the air conditioner? ) and other common scenes in taxi services.

　　You can only get a certificate if you pass all three exams.

　　According to the regulations, applicants who have passed the national public subject examination, the Beijing regional subject theory basic knowledge examination and the Beijing regional subject professional knowledge application ability examination will be issued the Online Booking Taxi Driver’s License after reviewing the application materials through the service window of the Municipal Transportation Examination Center.

　　Applicants who fail the examination can go through the make-up examination procedures at the Municipal Transportation Examination Center or the taxi driver examination workstations 30 days after the last examination.

　　So what if one or two of the three subjects fail? According to the relevant person in charge of the examination center, you only need to make up the unqualified subjects.

　　Taxi drivers can pass the job transfer exam with 60 points.

　　The reporter of Beiqing Daily learned that the above examination arrangements are mainly aimed at ordinary drivers. Taxi drivers only need to take the transfer exam because they have taken the exam before and have obtained the qualification certificate of the cruise car.

　　The contents of the job transfer examination include: the relevant policies, regulations and theoretical knowledge about booking taxis online in the Beijing regional subject examination. No longer assess the practical part. Out of 100 points, the driver is qualified if he gets 60 points.

　　site

　　The first batch of drivers applied for the online car driver test yesterday.

　　On December 22, the second day after the promulgation of the new policy of Beijing network car, Wei Dong, CEO of SAIC car, came to Beijing Municipal Service Center early and submitted the application materials for the qualification of network car operation to the competent authorities at the first time. Shouqi Car Company is the first online car company in Beijing to apply for the qualification of online car platform.

　　The reporter of Beiqing Daily saw at the scene that the staff of the first car about the car prepared seven sets of materials to apply. Specifically, it includes the application materials for the qualification of the network car business and the compilation of the first scientific and technological management materials.

　　Li Song, deputy director of the Taxi Management Office of the Transportation Bureau of the Municipal Communications Commission, said that after receiving the application from the network car company, the relevant materials will be submitted to the public security, network letter, China People’s Bank and other relevant departments to determine their online service capabilities. After the online service ability is approved, its offline ability will be assessed, including management ability, service personnel and training places. The license can be obtained within 20 working days for servers located locally, and within 30 working days for servers located in other provinces. However, if supplementary materials are needed, the time will be extended accordingly.

　　Yesterday, while applying for the qualification of the network car platform, dozens of drivers of the first car about the car applied for the network car driver test. The reporter of Beiqing Daily noticed that the driver who applied now needs to fill in personal information such as name, ID card and vehicle. It takes less than 5 minutes for the driver who applies now to pass the audit, and it takes 2 minutes for a skilled driver to use the computer to complete the application. A driver was informed that he could make an appointment for the exam on the spot ten days later. According to reports, the step of online name prediction can be carried out anywhere with a network, without having to arrive at the scene. After the end of the forecast, you must go to the scene to make an appointment for the specific time of the exam. The specific appointment point can be found in official website, the Transportation Bureau of the Municipal Transportation Commission.

　　service

　　Application process

　　1. Online forecast name;

　　2. On-site confirmation and appointment examination;

　　3. Examination;

　　4. Query results;

　　5. Get an online taxi driver’s license.

　　Note: There is no charge for the exam.

　　This edition/reporter Liu Wei Photography/reporter Huang Liang

It’s time to build ＂China Green Valley＂! Investigation on the Development of Plant Beauty Cosmetic Industry in Yunnan (Ⅰ)

In the "Double Eleven" in 2023, Winona, a subsidiary of Yunnan Bettini, was promoted to Top5, a category of Tmall beauty products, and was ranked as the best brand in history, becoming the only China brand in the top ten of the list for seven consecutive years from 2017 to 2023.

A few days ago, at the 2022 and 2023 Science and Technology Awards and Academic Works Awards Conference of China Ethnic Medicine Association held in Beijing, Dr. Security, the general manager of the R&D Department of Yunnan Baiyao Group, led the compilation and publication of the skin care efficacy of natural plant raw materials, and won the second prize of academic works. At the same time, after polishing for more than two years, a new skin care product-Pill-medicine-separated building soothing essence, which marks a major breakthrough in basic research, will be available in the near future.

Yunnan Baiyao, Betaine, Xicao Resources, Kunming Yuanfang, Panlong Yunhai, in recent years, with the rise of local plant beauty brands, the development of Yunnan beauty industry has entered the fast lane.

The Economic Work Conference of the Provincial Party Committee held in December, 2023 pointed out that Yunnan’s beauty industry has developed rapidly, with an output value close to 15 billion yuan. If a group of leading enterprises are gathered, it is fully qualified to create a "China Green Beauty Valley" with plateau plant characteristics.

Good resource endowment and strong scientific research strength give Yunnan a unique advantage in beauty cosmetics.

The unique green thorn fruit in the cold Liangshan area such as Diqing can repair the damaged skin barrier. Truffle is a high-end ingredient in anti-aging and whitening skin care products, and rose extract can effectively resist oxidation.

With the change of "functional satisfaction and ingredient concern", beauty cosmetics made of plants are favored by consumers and become a new trend in the development of beauty industry.

On March 25th, 2021, Yunnan Betani Biotechnology Group Co., Ltd. was listed on Shenzhen Stock Exchange, with an opening market value exceeding 70 billion yuan, becoming the "first share of cosmeceuticals" in China.

"Yunnan has a unique climate, high altitude, low latitude, large temperature difference, less pollution, high naturalness and purity of plants, and more active ingredients. There are more than 15,000 species of higher plants in the province, accounting for nearly 60% of the national plant species. " Zhao Chunhua, deputy general manager of Yunnan Xicao Resources Development Co., Ltd. introduced. Zhao Chunhua said that rich biological resources are the innate advantage of developing green beauty cosmetics in Yunnan. According to the National Catalogue of Used Cosmetic Raw Materials (2021 Edition), among the 8,965 raw materials used in cosmetics produced and sold in China, there are more than 3,400 kinds of plant raw materials, among which a large number of edible and medicinal plants are used in cosmetics, which has opened up the three-dimensional application of food, medicine and makeup, attracting many plant beauty brands to enter Yunnan one after another. Zhao Chunhua introduced that the functional components of more than 100 endemic plants in Yunnan have been developed and applied only in the resources of western grass.

The advantages of Yunnan’s beauty industry development come from many links in the industrial chain-

Yunnan has a perfect biomedical industrial chain, covering the whole process of research and development, production and sales. At present, the province is continuing to promote the development of biotechnology medicine industry focusing on vaccines, making every effort to build the best quality raw material base of natural medicines, and forming the whole industrial chain development system of natural medicines (traditional Chinese medicine and ethnic medicine) featuring healthy products.

The development and utilization of plant resources in Yunnan has strong scientific research advantages, and has rich professional knowledge and experience in planting Chinese herbal medicines, biotechnology research and development, drug registration and approval, etc. It has a number of excellent scientific research institutes such as Kunming Institute of Botany of Chinese Academy of Sciences and Institute of Medicinal Plants of Yunnan Academy of Agricultural Sciences, as well as a number of experts and scholars such as Professor Pei Shengji, an advocate of ethnobotany in China and chief scientist of skin care brand of botanists, with strong scientific research strength and fruitful research results. Through Industry-University-Research docking and achievement transformation, innovative products are continuously introduced to meet the diversified needs of the market.

In terms of leading enterprises, Yunnan Baiyao, a well-known trademark in China and a century-old pharmaceutical company, has been consistent since its establishment in 1902, inheriting the exploration, application and innovative research of Chinese medicine plants, and Betaine Winona has become the light of domestic products. A number of enterprises, such as Kunyao Group, watson biological, Bio-Valley and Jianzhijia Biomedical Company, have focused on deciphering the effective components in plants and made every effort to open up the whole industrial chain of green beauty industry.

Photo courtesy of Propaganda Department of Yuxi Municipal Committee of Yuxi watson biological Technology Co., Ltd.

"Herbal skin care is an important source of innovation for national skin care products. Starting from Yunnan’s characteristic plants, finding a skin healing prescription that is more suitable for orientals is an important breakthrough for Yunnan Baiyao to build a world-class brand and compete for a broader market. " Gu Ming, general manager of skin care BU of Yunnan Baiyao Group Co., Ltd., introduced that Yunnan Baiyao complied with the new wave of consumption growth under the background of big health industry, based on the advantages of extraction, efficacy research and proportion of medicinal plants in the group for more than 100 years, and devoted itself to medical research technology to push open the door to the efficacy of medicinal plants to beautify skin.

Betaine, the first brand of functional skin care products in China, took the lead in setting up Yunnan Characteristic Plant Extraction Laboratory in 2021, focusing on the research and development of functional cosmetics, functional foods and medicines with Yunnan Characteristic Plant Extracts as raw materials, developing high value-added plant health products, and realizing 40 independent research and development of functional cosmetics plant raw materials. On November 8, 2023, Betaine Institute held a signing ceremony in Paris with the Skin Research Center of St. Louis Hospital, France, and announced the formal establishment of the French Research Center of Betaine Group, marking the internationalization of the company’s research and development.

After more than 20 years’ development, Xicao Resources has owned a number of national and provincial innovation and development service platforms, such as the public service platform for industrial technology foundation of the Ministry of Industry and Information Technology, the new R&D institutions in Yunnan Province, and the innovation center for raw materials manufacturing of plants and cosmetics in Yunnan Province, and has established cooperative relations with many universities and research institutions, which has strong strength in scientific research and technological research, transformation of scientific and technological achievements, market promotion of products, etc., and has brought strong impetus to product innovation.

Yimei Tianxiang Group has a 2000-mu flower planting base in weichu, which has become the main raw material planting base of Yimei Tianxiang skin care products brand.

Zhen Meiyan’s parent company, Baimai Bio, invested tens of millions of yuan to develop a 1,000-mu flower planting R&D base, and deeply researched and developed high-quality raw materials, making Zhen Meiyan the first "original traceability" flower-based makeup brand in China.

Insiders pointed out that Yunnan’s colorful national culture and folk wisdom in using plants have integrated endemic plants with national culture, adding more story-telling market topics to Yunnan’s plant beauty cosmetics. At the same time, Yunnan’s superior geographical advantages, backed by a strong domestic market with a population of 1.4 billion and a market in South Asia and Southeast Asia with a population of 2.3 billion have laid a solid foundation for the development of Yunnan’s beauty cosmetics.

Leading enterprises demonstrate and promote green "cloud makeup" to enter the "fast lane"

In recent years, domestic beauty brands have risen rapidly, gradually regaining the "home advantage" made in China.

On the basis of characteristic plants and medicinal plants, many local brands have built their own unique brand stories and formed a different brand culture.

As a leading domestic beauty cosmetics enterprise, Bettini’s brand Winona has been rooted in Yunnan for a long time, making full use of the advantages of Yunnan’s characteristic plants and vigorously developing green beauty cosmetics. It has formed a clear brand through Winona, which focuses on sensitive muscles, Winona Baby, a high-end professional anti-aging skin care brand, and Befuting, a professional anti-acne medical brand.

In recent years, Betani has made great efforts. The central factory with an investment of nearly 500 million yuan and an annual output value of 5 billion yuan was completed and put into operation in 2023, attracting upstream and downstream enterprises in relevant industrial chains to settle in, promoting industrial agglomeration and improvement of industrial chains, promoting industrial upgrading and transformation and development, and providing important support for the province to cultivate advantageous biomedical industries.

"In the next step, Betani will continue to focus on the whole process of product R&D, production and sales through raw material advantages, R&D advantages, industrial chain advantages and brand advantages, so that Yunnan brands can enter the country and the world." Zhong Wei, public director and assistant to the chairman of Betani Group, said.

"It is extremely difficult for the skin care industry to be sophisticated. It must have independent intellectual property rights and core technologies. Now the market has strict requirements for the control of the entire industrial chain." Gu Ming said frankly that Yunnan Baiyao took the skin care industry as one of its key strategic layouts, actively integrated resources and made great efforts in basic scientific research. It took five years and invited more than 60 professional scholars to jointly compile a series of books entitled "Collection of Skin Care Efficacy of Natural Plant Raw Materials". Combining the research results, it summarized the basic information, active substances, efficacy and mechanism of more than 1,000 plants. This is the first book to comprehensively explore the application of natural plants in the skin care field and provide it for the whole plant skin care research industry.

Relying on years of rich experience in cultivating Yunyao, in 2007, Yunnan Panlong Yunhai Pharmaceutical Co., Ltd. began to set foot in the field of cosmetics around the development idea of "internal adjustment and external nutrition, health and beauty" and became the first batch of cosmetics R&D and production enterprises in Yunnan Province. Initiate the concept of "internal adjustment and external cultivation", make full use of the research results and production technology in Yunnan plant resources such as Notoginseng Radix, Dendrobium, Gastrodia elata, establish its own skin care brand "Shiliwei", develop and market more than 40 products, and the product sales cover 20 provinces and cities across the country, providing consumers with a series of detoxification and health care programs from "internal adjustment" drugs, health food and food to "external cultivation".

Wenshan Sanqi provides high-quality raw materials for the beauty industry.

"As a comprehensive institution focusing on the technical research and application of plant extraction health industry, Xicao Resources is based on the advantages of local resources, based on innovative technology research and development, and applies innovative technology to the biological activity research of plant costs, and finally realizes the multi-dimensional application of plant efficacy components in the fields of plant cosmetics and functional foods, providing customers with integrated services from research and development to production, and has achieved gratifying results in scientific research and development and brand building." Zhao Chunhua introduced.

In terms of scientific research and technical research, the company has 23 patents related to plant raw materials. For example, the molecular plant cell fluid prepared by the core patented technology can replace the use of "water" in cosmetics, and can turn the "anhydrous formula" from concept into reality, which has been applied to many plants. At present, Xicao has provided services for more than 300 well-known enterprises and brands, and has its own brand "Hundred Grass Fairy Tales".

The data shows that in 2023, the beauty industry in Yunnan Province achieved an output value of 15 billion yuan, with 12,668 enterprises engaged in the production and sales of cosmetics, and 59 enterprises with cosmetics production licenses, including 43 industrial enterprises above designated size in beauty-related industries.

According to the relevant person in charge of the Provincial Department of Industry and Information Technology, through years of development, Yunnan Province has initially built an industrial chain of upstream raw material planting, midstream plant extraction and downstream beauty products manufacturing in the functional beauty industry. The variety of perfume plants in the province ranks first in the country, the total output of flavors and fragrances ranks fourth in the country, and the export volume accounts for 15% of the country. Eucalyptus leaf oil accounts for 98% of the global market share, and major products such as flavors and fragrances, cosmetics, washing products and oral products have been launched, initially forming well-known local leading enterprises and well-known brands.

In the next step, Yunnan Province will focus on "natural plant extraction and plateau characteristic biological application", give full play to the advantages of characteristic plant resources, vigorously develop flavors and fragrances, functional skin care products, washing products and functional toothpaste, accelerate the construction of beauty industry chain, and form an industrial system of raw material planting, plant extraction and substrate raw material auxiliary materials development, cosmetics manufacturing and terminal market development, so as to enhance the comprehensive benefits of industrial operation. By extending the chain and strengthening the chain, we will continue to build the whole beauty industry chain. By 2025, the operating income of the beauty industry will reach 30 billion yuan.

Written by: Yang Yanyan Duan Xiaorui Gao Yue, Duan Yi, Chen Xiaobo.

Original title: It’s time to build "China Green Valley"! Investigation on the development of Yunnan plant beauty industry (I)

Why did the year-on-year decline in lottery sales suddenly get cold in December？ Where will the future go (2)

So, the whole network is asking: Who will this lucky guy be? Is it an individual or an institution or a unit? Did you play ahead of time, or did God give him an eye?

This incident once again provoked the lottery players’ distrust of the fairness, transparency and credibility of the lottery, and various voices appeared on the Internet.

On January 8th, after a lapse of more than one month, the local Welfare Lottery Center responded that all the news would be released in official website, and the results of the investigation were awaited, and all the responses were only these words.

Why did the year-on-year decline in lottery sales suddenly get cold in December? Where will the future go?

The impact of this incident is far-reaching, and some people always think of a cross. This may be the root cause of such a serious year-on-year decline in lottery sales last December.

Where will the development of lottery go in the future?

It is estimated that many people will issue this question. In fact, the key issue is how to establish a fair and transparent lottery sales lottery mechanism.

For example, lottery tickets can be purchased through real-name registration system, so that lottery tickets can complete all the sales lottery payment processes under the sunshine supervision mechanism.

The prospect of lottery market is huge and can be continuously explored. The core is how the competent authorities really do effective supervision!

Ministry of Finance： Last year, a total of 579.696 billion yuan of lottery tickets were sold nationwide.

　　Zhonghong. com, January 31st According to the data of the Ministry of Finance, in December 2023, a total of 53.284 billion yuan of lottery tickets were sold nationwide, a year-on-year decrease of 8.565 billion yuan or 13.8%. Among them, the sales of welfare lottery institutions was 17.476 billion yuan, an increase of 5.646 billion yuan, an increase of 47.7%; The sales of sports lottery institutions reached 35.808 billion yuan, a year-on-year decrease of 14.211 billion yuan or 28.4%. Mainly due to the high base of the pulling factors of the football World Cup in the same period last year.

　　From January to December, the national lottery sales totaled 579.696 billion yuan, an increase of 155.044 billion yuan or 36.5%. Among them, the sales of welfare lottery institutions was 194.441 billion yuan, an increase of 46.311 billion yuan, an increase of 31.3%; The sales of sports lottery institutions reached 385.255 billion yuan, an increase of 108.733 billion yuan or 39.3%.

　　Among them, in December 2023, the sales of lottery digital lottery tickets was 16.952 billion yuan, a year-on-year increase of 29.3%; The sales of quiz lottery tickets was 22.431 billion yuan, down 47.8% year-on-year; The sales of instant lottery tickets reached 10.224 billion yuan, a year-on-year increase of 214.4%; Keno lottery sales reached 3.676 billion yuan, a year-on-year increase of 47.3%. In December, the sales volume of digital lottery, quiz, instant lottery and Keno lottery respectively accounted for 31.8%, 42.1%, 19.2% and 6.9% of the total lottery sales, and the sales volume of video lottery was 140,000 yuan, an increase of 120,000 yuan year-on-year.

　　Last year, the lottery digital lottery sales totaled 176.803 billion yuan, an increase of 21.385 billion yuan or 13.8%. The sales of quiz lottery tickets was 246.476 billion yuan, an increase of 65.550 billion yuan or 36.2% year-on-year; The sales of instant lottery tickets reached 119.021 billion yuan, an increase of 59.574 billion yuan or 100.2%. The sales of Keno lottery tickets reached 37.394 billion yuan, up 8.534 billion yuan or 29.6% year-on-year. From January to December, the sales volume of digital lottery, quiz, instant lottery and Keno lottery respectively accounted for 30.5%, 42.5%, 20.5% and 6.5% of the total lottery sales. Video lottery sales reached 1.53 million yuan, up 930,000 yuan year-on-year.

　　By region, in December 2023, compared with the same period of last year, the sales volume of lottery tickets in various provinces in China was mixed, with Hunan, Guangdong, Chongqing and Xinjiang increasing by 231 million yuan, 191 million yuan, 163 million yuan and 138 million yuan respectively. Jiangsu, Zhejiang, Shandong, and Sichuan saw a large decline, with a year-on-year decrease of 1.722 billion yuan, 1.106 billion yuan, 735 million yuan, and 659 million yuan respectively.

　　Last year, compared with the same period of last year, lottery sales in all provinces in China increased, with Guangdong, Jiangsu, Zhejiang and Shandong increasing by 16.321 billion yuan, 12.946 billion yuan, 12.442 billion yuan and 10.832 billion yuan respectively.

Liuyang, the hometown of fireworks： income from fireworks was exported overseas a hundred years ago, with an annual output value of hundreds of billions.

On October 1st and 4th, there were two fireworks displays in Orange Island, Changsha, which were the last two fireworks displays in Orange Island this year. This activity originally came from the weekend fireworks in Orange Island. Since August 28th, 2010, there will be gorgeous fireworks over Orange Island every Saturday night. These fireworks and discharge technologies are provided by companies in Liuyang, Hunan, the hometown of fireworks in China. (Text /AI Finance and Economics Intern Jiang Wenhua, Editor/Yang Shufang)
Liuyang is located on the border of Hunan and Jiangxi, in the northeast of Hunan Province, and is managed by Changsha City. In 2016, Liuyang achieved a GDP of 121.82 billion yuan, and the county economy and basic competitiveness jumped to the 19th place among the top 100 counties in China. When it comes to Liuyang, most people will think of the lyrics in Liuyang River: "Liuyang River, which bends through nine bends, reaches Xiangjiang River by 50-mile waterway"; Some people will think that this is the hometown of Tan Sitong and Wang Zhen; Others remembered that the words "Liuyang Fireworks" were printed on the fireworks wrapping paper bought during the Spring Festival.
Mashi Old Street in Mashi Village is the dividing line between Jiangxi Province and Hunan Province. One side of the street belongs to Jiangxi Province and the other side is Hunan Province. The history of fireworks in Liuyang can be traced back to the Tang Dynasty. In the fourth year of Tang Wude (AD 621), Li Yi, the founder of fireworks, was born in Mashi Village at the border of Hunan and Jiangxi. This village belongs to Fuli Town, Liling City, Hunan Province, with Shangli County, Pingxiang City, Jiangxi Province in the east and Jingang Town, Liuyang City in the north. Due to disasters and epidemics for years, Li Yi filled a small bamboo tube with nitrate, led it to ignite, and dispersed the miasma in Shan Lan with smoke, thus reducing the epidemic of plague. Soon, firecrackers filled with small bamboo tubes became popular.
Later, Li Yi passed on the firecracker production technology to his neighbors, so that they could get rid of the dilemma of "relying on the weather to eat". Because of this, Li Yi was regarded as the founder of fireworks. In the third year of Hongwu in Ming Taizu (AD 1370), the local people designated Li Yi’s birthday and April 18th of the lunar calendar as the Fireworks Festival. At present, the main producing areas of fireworks, such as Liuyang and Liling in Hunan, Shangli and Wanzai in Jiangxi, have all built Li’s ancestral temples.
During the Sui and Tang Dynasties, fireworks for entertainment appeared and became popular. Emperor Yangdi of Sui Dynasty has a poem: "There are thousands of lights on the trees, and seven flowers bloom." In the Song Dynasty, there was Xin Qiji’s "Thousands of trees bloom in the east wind night, and the stars are like rain". Liuyang, adjacent to Li Yi’s hometown, the production of fireworks reached its peak in the Northern Song Dynasty. During the Qing Dynasty, Liuyang fireworks became a tribute to the capital, and they were exported to East Asia, South Asia, Europe and America from 1875.
In 1980s and 1990s, with the re-recognition of the private economy, large and small fireworks factories began to spread in every corner of Liuyang. Most of these fireworks factories are family-based, and the workshops are just a few earth houses. Outside the earth house, there is a metal ball standing. Everyone needs to hold the metal ball to eliminate static electricity before entering the fireworks factory. In addition, no matter who wears clothes that are easy to generate static electricity, it is forbidden to enter.
1986年，浏阳花炮在摩纳哥第21届国际焰火大赛中获得金奖。这也是中国首次在国际烟花节上获得大奖。九十年代，伴随着浏阳撤县建市，花炮出口创税总额达到全市90%以上。1995年，浏阳市被国家授予“中国烟花之乡”称号。但烟花之乡一直存在散、乱、差、科技含量低等问题。此外，爆炸事故也时有发生。1998年，浏阳推进花炮产业升级，取缔了近万家非法生产的手工作坊，并制订花炮企业强制性安全生产标准。
到了2002年，浏阳烟花进入南美市场。六年后（2008年），浏阳获得北京奥运会开闭幕式焰火燃放权。在20多分钟时间里，共有12万发礼花绽放，浏阳烟花占到了整个燃放量的70%左右。奥运会开幕式的焰火表演上，由浏阳制造的29个特效烟花“脚印”，沿着北京的中轴线，从永定门、前门、天安门、故宫、鼓楼一步步走向奥运会主会场，代表奥运会从发源地雅典一步一步走到中国。
In 2010, Liuyang Fireworks Industry Cluster achieved an output value of 12.46 billion yuan and a tax revenue of 972 million yuan. In 2016, Liuyang Fireworks have been exported to more than 100 countries and regions, with a total export volume of 2.76 billion yuan, accounting for 60% of the total national export volume. However, with people paying more and more attention to environmental protection in recent years, many cities have successively issued "prohibition orders" for fireworks. Hunan plans to reduce more than 1,000 fireworks enterprises in 2017. Among them, only Liuyang will be reduced by more than 100.
Fireworks enterprises in Liuyang are divided into one, two and three categories. One type of enterprises can enjoy generous policy and financial support, followed by the second type, and the third type will be included in the key supervision and rectification targets. Many enterprises rebuild their factories, but they don’t "upgrade" easily, because upgrading means more investment, and some family enterprises are often overwhelmed. The new situation makes the future of Liuyang fireworks enterprises full of uncertainty. Just like the fireworks in Orange Island, considering the environment and other factors, the number of fireworks is decreasing year by year. How many times can it be set off next year is still unknown.
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Last winter in Shaanxi was the coldest winter in more than 30 years.

　　　　Xinhuanet Xi ‘an, March 14 (Reporter Liang Juan) The continuous sunny weather and the rapidly rising temperature finally sent away the cold of last winter. According to the analysis of meteorological data recently, Shaanxi Meteorological Bureau thinks that the winter of 2007 is the coldest winter in Shaanxi for more than 30 years, and the precipitation is 73% more than normal.


　　　　According to the Shaanxi Meteorological Bureau, last winter (from December 2007 to February 2008), the average temperature in Shaanxi Province was-1.3 degrees Celsius, which was 1.3 degrees Celsius lower than normal, the lowest since the winter of 1976.


　　　　According to reports, the winter in Shaanxi Province was warmer before the winter last year, and it continued to be unusually cold after the winter. In December 2007, the average monthly temperature in the whole province was 0.3 degrees Celsius, which was 0.3 degrees Celsius higher than normal. In January 2008, the average temperature was-3.2 degrees Celsius, which was 1.6 degrees Celsius lower than normal. In February, the average temperature was-0.8 degrees Celsius, which was 2.1 degrees Celsius lower than normal, both of which were abnormally low.


　　　　At the same time, the precipitation in Shaanxi last winter was 73% more than normal, and the average precipitation in the province was 35.4 mm. In January 2008, the average precipitation in the whole province was 18.4 mm, which was 2.2 times higher than that in the same period of normal years, which was a rare anomaly in the past 20 years.


　　　　According to the analysis of meteorological data, since 1987, the average winter temperature in Shaanxi Province has been on the warm side, and all walks of life have gradually adapted to the warm winter climate conditions, but the awareness of preventing cold weather in winter has weakened. Once cold weather occurs in winter, its harm and influence will be more serious.


　　　　Climate experts say that in the context of global warming, although the average temperature is on the rise, there will still be continuous snowfall and cold weather in some years. It is suggested that we should pay attention to the influence of freezing rain, snow and cold weather in winter, and do a good job in agricultural production, power supply, water supply, transportation and other preventive measures and material reserves before winter.

Editor: Fan Jing

Reduce high-speed fees and introduce unlimited policies to encourage the purchase of new energy vehicles.

Data Map: China advanced new energy vehicle production line was put into production in Weihai. Photo by Liu Changyong

　　BEIJING, Beijing, August 30 (Qiu Yu) The application announced by the Beijing minibus index management system shows that all the 60,000 new energy vehicle indicators have been robbed. New energy vehicles are becoming more and more popular. The reporter from Zhongxin. com (WeChat WeChat official account: cns2012) found that more than 10 provinces have introduced relevant policies to encourage the purchase and use of new energy vehicles, and the problems such as insufficient number of charging piles are expected to be improved.

　　Charging facilities — —

　　Many places require large public buildings to charge parking spaces not less than 10%.

　　The Ministry of Housing and Urban-Rural Development issued the Notice on Strengthening the Planning and Construction of Urban Electric Vehicle Charging Facilities, saying that by 2020, the number of electric vehicles in China will exceed 5 million, and the contradiction between the serious shortage of charging facilities and the rapid growth of electric vehicles will be further aggravated.

　　In order to solve this problem, Hebei, Fujian and other places put forward requirements for the configuration of charging facilities near residential areas and large public buildings in documents.

　　The reporter found out that Hebei, Fujian, Guangdong, Chongqing and other places require that the parking spaces for new residential buildings should be 100% reserved for the construction and installation of charging facilities, and the parking spaces with charging facilities for large public buildings should be no less than 10% of the total parking spaces. At least one fast charging and replacing power station should be built for every 2,000 electric vehicles.

　　Regarding the proportion of parking spaces with charging facilities in large public buildings, Shandong and Hainan have higher requirements, with 15% and 20% respectively.

The picture shows the electric vehicle charging pile. Zhongxin. com < /a alt=

　　The picture shows the electric vehicle charging pile. Zhongxin.com reporter Jin Shuo photo

　　Convenient access &mdash; &mdash;

　　Tianjin stipulates that new energy vehicles are not restricted by tail number restrictions.

　　The reporter noted that Tianjin, Shanxi and other places have issued documents to facilitate the travel of new energy vehicles.

　　Tianjin proposed that since January 1, 2016, new energy vehicles with license plates issued by this city will not be restricted by motor vehicle tail number restrictions.

　　Shanxi stipulates that from January 1, 2015 to December 31, 2017, highway tolls will be levied by half for the marked gas heavy trucks and methanol heavy trucks when passing through highways in Shanxi Province.

　　Seven departments in Shanghai jointly issued the Interim Measures of Shanghai Municipality for Encouraging the Purchase and Use of New Energy Vehicles (revised in 2016), and proposed that the city should give preferential treatment and convenient access to new energy vehicles when adopting motor vehicle restriction measures to alleviate traffic congestion.

Data Map: China advanced new energy vehicle production line was put into production in Weihai. Photo by Liu Changyong

　　A new energy electric car shuttle bus passed by a test center in Taiyuan, Shanxi. China News Agency issued Zhang Yunshe

　　Popularization and application &mdash; &mdash;

　　In 2018, 100% of new vehicles in Hainan public institutions will use new energy vehicles.

　　Many places plan to strengthen the promotion and application of new energy vehicles in the field of public services, and put forward specific proportions.

　　Hainan requires that from 2016 to 2020, the proportion of new energy buses in newly added and replaced buses will reach 50%, 60%, 70%, 80% and 90% respectively. From 2018 onwards, new energy vehicles should be 100% used for vehicles added or replaced by public institutions every year, except in special circumstances.

　　Shandong proposed that in 2014-2016, the proportion of new energy vehicles purchased by government agencies and public institutions in Qingdao and other demonstration cities for the promotion and application of new energy vehicles in that year was not less than 30%, and it will increase year by year.

　　Not only in the field of public services, Gansu has also put forward requirements for the overall promotion of new energy vehicles in the province. From 2016 to 2020, the number of new energy vehicles promoted in the province shall be no less than 10,000, 12,000, 15,000, 20,000 and 30,000 respectively, and the number of new energy vehicles promoted shall account for no less than 1%, 1.5%, 2%, 2.5% and 3% of the total number of new and updated vehicles in the region.

Data Map: China advanced new energy vehicle production line was put into production in Weihai. Photo by Liu Changyong

　　Financial subsidies &mdash; &mdash;

　　Beijing, Shanghai and other places set a ceiling for the total amount of subsidies.

　　Beijing, Shanghai, Hainan and other places subsidize new energy vehicles, and at the same time set the upper limit of the total subsidy.

　　Beijing and Hainan stipulate that for new energy vehicles, the subsidy standard shall be determined according to the ratio of 1:1 between the state and the city, and the total financial subsidy of the state and the city shall not exceed 60% of the sales price of the vehicle.

　　Shanghai and Gansu put forward in the document that the total financial subsidies of the state and the city for new energy vehicles should not exceed 50% of the vehicle sales price.

　　In Hebei Province, nine types of new energy vehicles, such as government official vehicles, law enforcement patrol cars, school buses and taxis, were included in the scope of public services. During the promotion period, provincial finance subsidized car buyers according to the national subsidy standard of 1:1. (End)

Automobile aftermarket observation： speeding up the cultivation of new supply in automobile aftermarket

　　Make an appointment online, and you don’t have to wait to go to the store for maintenance; Flexible production, timely response to small batch parts orders; In recent years, new technologies, new products, new formats and new models have emerged in China’s automobile aftermarket, and the automobile consumption potential has been further released, effectively promoting the scale growth, structural optimization and quality improvement of the automobile aftermarket.

　　Digital green transformation, upgrading and upgrading of automobile maintenance service

　　"A few days ago, the car was smashed, and the store time was reserved through the mobile phone application, without queuing; It is really convenient to add the model and the year of car purchase, and also intelligently recommend the corresponding accessories. " Mr. Zhang from Hefei, Anhui Province went to a car maintenance shop to repair the car, and the repair was completed quickly, and the process was also comfortable.

　　After the vehicle was inspected, Mr. Zhang received an electronic quotation. The required goods and services are each marked with the number and price. The owner can check the inspection status of the vehicle on the mobile phone application. The quotation is consistent with the inspection record, and there is no additional recommendation service, which solves the problems of opaque information and price. Nowadays, more and more consumers choose to carry out automobile maintenance through the "online and offline integration" platform, and the related business volume has achieved rapid growth.

　　The digital level of automobile maintenance has improved, and the pace of greening is also accelerating. In a green shared car body panel spraying center in Linping District, Hangzhou, Zhejiang Province, the dust in the dry grinding room was sucked into the integrated bag, and the dust collection efficiency reached 98%.

　　"The whole process adopts water-based paint operation, replaces the traditional water milling process with dry grinding process, and is also equipped with compound environmental protection equipment, which can realize the whole process control of waste from source to end." Xiao Youquan, the relevant person in charge of the center, said that some small auto repair shops are prone to environmental pollution due to the lack of professional equipment and personnel, and now the surrounding auto repair shops can come here to share services.

　　By the end of 2023, the number of cars in China was 336 million, and the average age of passenger cars has exceeded 6 years, so the demand for maintenance services has increased accordingly. "In 2020, China’s automobile maintenance and repair market will be about 1.42 trillion yuan, and it is estimated that by 2025, the market scale will reach 1.74 trillion yuan." Li Tongmei, Vice Chairman of china automobile dealers association Aftermarket Parts Branch, introduced.

　　Li Tongmei believes that the current automobile maintenance service still has the characteristics of "small and weak": on the one hand, standardization and standardized operations need to be strengthened, and the quality and level of maintenance services still have room for improvement; On the other hand, the maintenance service system around new energy vehicles is still in its infancy, and it is necessary to strengthen the technical level and professional talent reserve.

　　Different from traditional fuel vehicles, the maintenance of new energy vehicles mainly focuses on "three electricity" systems such as batteries, motors and electronic controls, but there is a big gap in technicians who are proficient in "three electricity" maintenance at present. In view of this realistic demand, some automobile service platforms explore the mode of school-enterprise cooperation and cultivate high-skilled talents.

　　In the training base of Guizhou Vocational College of Electronic Technology, students are looking for problems and overhauling the parts of new energy vehicles-this is a practical course of school-enterprise cooperation offered by Tuhu Car Maintenance.

　　"We set up new energy automobile classes with vocational colleges, jointly develop courses, build production-education integration bases and practice training bases in Shanghai, Guangdong, Guizhou and other places, and strive to train 1,200 talents in related majors every year, and gradually realize the’ oil and electricity simultaneous repair’ of stores." The person in charge of the new energy vehicle maintenance service market has great potential, and enterprises are actively exploring the provision of tailor-made products and services, and cooperating with new energy vehicle brands to help them provide after-sales service.

　　Low cost and high efficiency docking, continuous optimization of parts circulation environment

　　There are many automobile brands on sale in China, and there are different types of automobile parts in different years and styles, so there is a great demand for aftermarket parts supply. Promoting the high-quality development of the automotive aftermarket is inseparable from the upgrading of accessories and the improvement of circulation efficiency. In recent years, related enterprises have made some explorations in this regard.

　　Small batch and flexible production, more timely response.

　　"The axle products of this car are relatively small. We have consulted many companies in China and can’t produce them. Can you provide them?" At 10 o’clock in the morning, the phone of domestic marketing customer service department of Wenzhou Guansheng Auto Parts Group rang.

　　"No problem, you send the parameters, and we will organize production immediately." The crisp and neat answer makes the customer very satisfied.

　　"At present, Guansheng’s product categories cover most models, which can meet customers’ demand for small batch and multi-variety orders." Chen Xianghua, director of domestic marketing of Guansheng Co., told reporters that such confidence comes from the flexible production line of enterprises.

　　Walking into the production workshop, welding equipment and fixture can be quickly switched. Workers can automatically call the corresponding equipment program by selecting the workpiece number on the touch screen, and organize production according to different delivery requirements. "We also use the intelligent scheduling system. For example, after analyzing the data of orders in the next three months, we will gather the products of the same model together for production, shortening the delivery cycle and saving production costs." Chen Xianghua said.

　　Full chain, digital docking, and smoother channels.

　　Open the Kaisi auto parts platform, and the accessories such as swing arm, headlight and foot glue are all available. It only takes a few seconds to enter the vehicle identification code and the name of the accessories, and the information such as suppliers, quotations, reference price of 4S shop, warranty and so on can be clearly seen.

　　"In the past, it was inefficient and error-prone to describe the required spare parts by telephone, WeChat, etc., and it was difficult to trace the source of spare parts. If there was a quality problem, it was more difficult to find a supplier’s warranty. Now through platform integration, parts information and procurement process are more transparent. " Chen Zhongli, head of Ningbo Boxingxing Automobile Service Co., Ltd. said.

　　Jiang Yongxing, founder and CEO of Kaisi, introduced that the platform has opened up the whole chain from OEMs, manufacturers, auto parts suppliers, repair shops to vehicles. At present, there are more than 7,000 suppliers providing products and services to 270,000 repair shop users, and the number of service vehicles per month exceeds 3 million. "We have also developed the intelligent identification function of handwritten work orders that are suitable for the maintenance industry, and can recommend procurement plans. Not only that, the big data accumulated by the platform can also be fed back to OEMs and manufacturers in time to help them improve product quality. "

　　In terms of optimizing the circulation environment of auto parts, some enterprises aim at the county market and strive to improve the turnover efficiency of auto parts. "New energy vehicles going to the countryside bring a broad space for the development of the automobile industry, but the traditional county maintenance market still has problems such as few chain stores, incomplete product categories and long procurement logistics cycle." Jiao Shiliang, the brand operation director of Guangdong Santou Six-Arm Information Technology Co., Ltd., an auto parts supply chain platform, introduced that in recent years, enterprises have launched the "Let Love Go Home" project to help migrant workers return to their hometowns to open auto parts stores and provide financial support and technical guidance. At the same time, through the combination of online procurement and pre-warehouse, the distribution efficiency has been greatly improved.

　　The Guiding Opinions on Promoting the High-quality Development of Automobile Aftermarket jointly issued by the Ministry of Commerce and other nine departments (hereinafter referred to as the Guiding Opinions) proposes to optimize the circulation environment of automobile parts. Actively expand the distribution channels of auto parts, and build a multi-channel and multi-format auto parts distribution network to meet the diversified needs of consumers for auto aftermarket accessories.

　　"With the rapid development of the Internet and e-commerce, online channels will become a new hot spot in the automotive aftermarket parts industry, bringing new business models and development opportunities. Automobile after-sales parts enterprises should strengthen the construction of online channels, provide more convenient and high-quality services, and create a transparent, orderly and efficient spare parts circulation environment. " Li Tongmei said.

　　Personalized and diversified consumption, the automobile modification market has steadily expanded.

　　In recent years, to meet the personalized, diversified and high-quality consumer demand of car owners, the car modification beauty market has steadily expanded.

　　"Changing the color change film for the car can not only keep the freshness, but also prevent rubbing and protect the paint." In Hefei Fugui Family Automobile Maintenance Center, Anhui Province, Ms. Huang, the owner of the car, took the color card and chose the color of the color-changing film she liked. Bao Weidong, the owner, told reporters that he has been in this business for more than 20 years. In the past, customers came to the store mainly to repair cars. Now young people have a greater demand for car modification and beauty. Invisible car clothes, color-changing films, anti-ultraviolet and anti-glare functional films are all very popular, and the prices range from several thousand yuan to ten thousand yuan.

　　According to the data, car modification and beauty projects such as film pasting, car body color changing and upgrading car audio equipment account for about 85% of the whole automobile reform market. In the first seven months of 2023, the sales of window film, invisible car clothes and color-changing film of TUHU increased by over 40%, over 100% and over 300% respectively.

　　Zhang Baoquan, Secretary-General of china automobile dealers association Aftermarket Boutique Service Branch, said that in recent years, with the development of economy and the improvement of living standards, automobile modification, automobile beauty and other related products have been personalized and scene-oriented, and products such as body film, interior decoration, massage and ventilation seats and assisted driving have been recognized by users.

　　The Opinions on Further Releasing the Consumption Potential and Promoting the Sustainable Recovery of Consumption issued by the General Office of the State Council proposes to establish and improve the management mechanism of the automobile refitting industry and accelerate the development of the automobile aftermarket.

　　"China’s automobile modification market is still in its infancy and has great development potential, but the modified parts and operations have not yet formed a standardized system, and it needs to be further improved in terms of compliance and standardization." Zhang Baoquan believes that it is necessary to further clarify the scope of modification, improve the standard system and upgrade the industrial chain. It is also necessary to strengthen industry supervision, establish unified standards for safety, quality and service of automobile modification, clarify the standards for pre-sale, in-sale and after-sales services, and intensify efforts to promote implementation.

　　The Guiding Opinions put forward that "by 2025, the scale of the automotive aftermarket will grow steadily, the market structure will be continuously optimized, and the standardization level will be significantly improved". "Comply with the new trend of automobile consumption and promote technological innovation, model innovation and format innovation, and the products and services in the aftermarket will be more abundant to meet the diversified consumption needs of consumers." Li Tongmei said.

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