As the sales of Huawei’s new M7 continue to be hot, Xiaomi, which has not yet announced the progress of building cars, has once again attracted much attention. The industry is worried that Xiaomi can’t keep up with the development pace of new energy vehicles in China.
At present, the latest news we have received is that Xiaomi Auto’s self-built factory in Yizhuang New Town, Beijing has been carrying out continuous production line adjustment, which is infinitely close to formal mass production, and everything is just waiting for the official qualification of building a car.
The red Xiaomi car logo seen in Xiaomi car factory is full of expectations.
The new force of making cars across the border ushered in the ultimate challenge in 2023, that is, the overall concentration of word-of-mouth and sales, and the stronger.
There are many cross-border cars, and only two mobile phone companies make cars, Apple and Xiaomi. Under the eyes of the public, their road to making cars is full of twists and turns, and it is late.
When Apple’s car dream is almost shattered, Xiaomi is expected to become the last new car-making force in the China market. Xiaomi car carries the brand-new expectation of rice flour and China car. Will it be a brand-new species?
Majuqiao town, next to Beijing Benz Yizhuang Factory, is the location of Xiaomi Automobile Dream Base, and the factory has entered the final sprint stage before mass production.
Since we are experienced in the factory, this paper will talk about whether it is really feasible to build a car with millet from the perspective of the factory.
We summarize the information of Xiaomi automobile factory from relevant channels into three parts: factory, equipment and model, and restore this highly concerned but mysterious project.
1. Xiaomi Automobile Factory has completed the acceptance.
In various infrastructure planning declarations, Xiaomi Automobile exists under the name of Xiaomi Jingxi Technology.
Looking at the location of Xiaomi factory through map software, it is still in the stage of land leveling. In fact, the building of the factory has already been completed, and the installation and commissioning of equipment and production are in full swing, which means that Xiaomi factory will be officially put into production soon.
In a schematic diagram of Majuqiao Zhizao Base in Yizhuang New Town, we can see that the second phase of the factory is planned just across the road from the existing first phase factory. The total planned annual production capacity of the two factories is 300,000 vehicles. It is really not easy to build a car with millet!
When we reduce the scale of the map, we can see that the 15-minute drive is the Beijing Mercedes-Benz front drive and engine base in Yizhuang New Town, which is also a high-level autonomous driving demonstration area in Beijing. Perhaps it is the best scene for Xiaomi’s appearance.
As one of the civil engineering and workshop builders of Xiaomi Factory, China Construction Second Bureau, China Construction Third Bureau and China Automobile Engineering are also making final efforts for the grand appearance of Xiaomi Automobile.
Different from OEM and rebuilding old factories, factory buildings are the first guarantee to build their own factories.
Known as the "Xiaomi Intelligent Manufacturing Industrial Base", it is divided into the No.1 factory building, the No.4 factory building and the test building, and the relevant factories have passed the acceptance on June 12.
From the EIA report of the test building, we can see that the R&D test and verification project of new energy vehicles will form the R&D test and verification capability from the whole new energy vehicle to the component level, covering the performance and durability of the whole vehicle, the performance and reliability of the core system and components of Sanpower, the test of the self-driving cockpit system and other related fields, and it has 23 laboratories or areas, including the body and opening and closing parts durability laboratory and the MAST laboratory.
Second, the Xiaomi automobile production line is stepping up installation and commissioning.
Xiaomi automobile production line has always been a very mysterious existence. We can’t find the relevant EIA report of the factory, but we can only understand it from the side.
As a brand-new electric smart car factory, Xiaomi factory has a complete process of punching, welding and coating and power battery.
We know that the production line of Xiaomi Automobile’s assembly workshop is under the responsibility of China Automobile Engineering, which is also one of the first choice production line integrators for mainstream independent automobile enterprises such as Xpeng Motors.
The achievements of China’s automobile industry for many years, apart from the localized parts suppliers, are to cultivate many excellent equipment, production lines and suppliers, which has become a powerful thrust for China’s automobile industry.
Whether it is Weilai’s OEM mode or Xpeng Motors’s OEM-to-self-built mode, automobile manufacturing is no longer a problem that a car should worry about, and even we can see the high similarity of equipment and production lines among various factories.
If you see Fanuc’s robots, Mingluo’s welding production line and Xingxin’s painting equipment in Xiaomi Automobile Factory, it is not surprising.
In the field of automobile manufacturing, we don’t need to worry too much about experienced people and mainstream standard production lines. The most important thing is quality and quality, and we can only wait until the new car is on the ground to get the answer.
Taking 10,000 steps back, compared with Wei Xiaoli’s complete cross-border entry into automobile manufacturing, Xiaomi has rich experience and accumulation in the field of product manufacturing and supply chain.
Will the Xiaomi car that the audience can see be the Guangzhou Auto Show held in November or the Beijing Auto Show in April 2024?
Third, Xiaomi’s first new model was officially unveiled during the year.
In addition to the qualification of building a car, Xiaomi Automobile is hotly debated about the pricing of the so-called first model, which is also dubbed by netizens as the worst time that Xiaomi Automobile was hacked.
If Xiaomi is really priced at more than 100,000 yuan, it will become the second Xpeng Motors. There are too many competitors in this market and there are too many restrictions on the imagination of models.
Besides talents, production lines and parts brought by Xiaomi brand and achievements of China automobile industry, what Xiaomi car looks like and what its name is the most important thing.
Xiaomi automobile is in the best moment in the process of building a car: the factory is about to be completed, and the new model has not been officially delivered, which is a good time to tell stories without the burden.
It seems that the high-end task of Xiaomi mobile phone can only be completed by Xiaomi Automobile!
The first model of the new power is mostly the SUV model with the largest sales volume. From the information available at present, Xiaomi’s first car is a pure electric car, and Xiaomi’s courage is commendable!
According to the completion of the factory this year and the time of mass production delivery in the second half of next year, the first model of Xiaomi is expected to be officially unveiled at the end of the year, and then it will be listed in the new car declaration catalogue of the Ministry of Industry and Information Technology in the first half of 2024.
However, we pay more attention to the second model of Xiaomi Automobile.
Many new forces in building cars have fallen on the mass production preparation of the first model, such as Baiteng; What is even more regrettable is that many new car companies quickly fell after the highlight moment of mass production of the first model. For example, Weimar recently announced bankruptcy and restructuring.
Relying on the power of capital and PPT story, the first model is relatively simple, but it is more important to keep the pace of development. We can see it from the development curve of Wei Xiaoli, the three major car companies that are new forces in building cars.
Before the reputation of Xiaomi brand and the accumulation of fans, and after the full support of Beijing municipal government, Xiaomi automobile can be said to be all ready, except for mass production.
Xiaomi builds a car, perhaps Lei Jun is not in a hurry, but the competitors are in a hurry. After all, the latter needs real delivery, but Xiaomi can also tell the stories they have told, which makes people feel worried.
The Xiaomi factory is about to be officially completed, and the story of Xiaomi’s car-making should come to an end, but the story of China’s new car-making will be brilliant.
Welcome Xiaomi Auto to embrace Wei Xiaoli, and the new forces will start to enter a new chapter. I look forward to Xiao Ai’s classmates bringing us familiar but different Xiaomi electric smart cars.
Being able to play smart phones well does not mean that Xiaomi can build cars well, but Xiaomi has stood on the high-light stage of new energy vehicles in China and is ready to go.
As a famous saying goes, real life sucks, but you will like it.
Xiaomi car is red, let’s look forward to it, and the beautiful things of Xiaomi car are about to happen!