作者： admin

On March 24, Meituan released the fourth quarter and full year results of 2022. The company’s various businesses continued to achieve steady growth, with annual revenue of 220 billion yuan (RMB, the same below), an increase of 23% year-on-year, and adjusted net profit of 2.80 billion yuan.

This year, Meituan deepened its "retail + technology" strategy and continued to increase investment in scientific research in key areas. The annual R & D expenditure increased by 24% year-on-year to 20.70 billion yuan, a record high.

At the same time, Meituan’s annual instant delivery orders increased by 14% year-on-year to 17.70 billion orders, of which the peak daily order volume of catering takeaway orders exceeded 60 million orders. The stickiness between users and the platform further increased, and the average annual transaction number of users reached 40.8, an increase of 14% year-on-year.

"In 2022, we will continue to provide hundreds of millions of consumers with assured goods and convenient services, and help millions of merchants use digital means to expand their online operations, which will drive more consumption and create more jobs," said Wang Xing, CEO of Meituan. "In the process of promoting the digital upgrading of life services and retail industries through technological innovation, we will continue to pay attention to the common interests and long-term development of platform participants such as merchants and riders, firmly fulfill platform responsibilities, increase investment in science and technology, continue to help the real economy, and make more contributions to the high-quality growth of China’s economy."

Enabling entities and core local businesses to thrive

As a technology retail enterprise, Meituan is continuing to leverage the advantages of rich application scenarios to fully meet user consumption needs through instant retail and high-quality online and offline supply. In 2022, Meituan’s core local business operating profit reached 29.50 billion yuan, an increase of 57% year-on-year.

Among them, the takeaway business insists on pursuing high-quality development, and consumers’ user stickiness has continued to increase in the past few quarters. Driven by this, the peak daily order volume of Meituan catering takeaway in 2022 exceeded 60 million orders.

The instant retail format using digital technology has further stimulated the potential of local consumption. In addition to food and beverage takeaway, the demand for instant retail such as medicines, flowers, daily groceries, branded cosmetics and mobile phones has grown rapidly. In the fourth quarter, the peak daily order volume of Meituan flash sale exceeded 11 million. Instant retail has also driven more local entities to embrace digital business methods. In 2022, there were nearly 300,000 convenience stores and small supermarkets related to instant retail on the Meituan platform, more than twice the number in 2019. The sales volume of merchants increased by more than 400% compared with 2019, and the variety of goods was three times that of 2019.

In terms of store-to-store business, Meituan has a rich and diverse range of life service categories and product matrices, as well as a strong consumer mind. To further stimulate the vitality of local merchants, Meituan has specially launched measures such as merchant traffic support and joint marketing programs, such as providing tailor-made tools for "time-honored" merchants to help them expand customer acquisition channels. In 2022, Meituan’s annual active merchants in stores maintained healthy growth, of which small store merchants increased by nearly 500,000 compared with 2021.

Meituan also gave full play to its supply-side advantages, launching a series of themed activities around key consumption nodes such as New Year’s Eve, New Year’s Day, and Spring Festival, to help local catering entities produce more "food". Taking Changsha as an example, from November 18 to November 30, 2022, Meituan joined tens of thousands of catering merchants to launch special activities to promote consumption and special night snacks, and selected more than 20,000 high-quality winter special packages, which stimulated the consumption vitality of the "night economy". Data show that the number of stores providing night catering services on the platform increased by 20% year-on-year in November.

In terms of new business, the efficiency of commodity retail business has been greatly improved. In 2022, the revenue rose to 59.20 billion yuan, and the quarterly operating loss narrowed by 32% year-on-year to 6.40 billion yuan. Meituan market and Meituan Preferred have ensured the stable supply of users’ daily necessities during the special period, and have also played a positive role in promoting the digital transformation of the agricultural industry.

Take multiple measures to jointly promote consumption recovery

In addition to mining user requests and providing a series of accurate and high-quality marketing activities to greatly boost consumer confidence, Meituan also undertook more than 80 government consumption coupon projects in dozens of provinces and cities such as Beijing, Tianjin, Hubei, and Shenzhen in 2022, and assisted the local government in issuing nearly 1 billion yuan of electronic consumption coupons, covering consumers’ all-round needs for "food, housing, travel, shopping and entertainment". Meituan data shows that among many consumption scenarios, the leverage effect of consumption coupons on in-store catering is the most obvious. During the event, the average daily transaction volume of participating merchants increased by 55% compared with the week before the event, and the average daily transaction volume of small and medium-sized merchants in Tianjin, Wuhan, Enshi, Yinchuan, Foshan and other cities increased by more than 100%.

Instant retail, characterized by minute-to-minute delivery, is a new trend in the retail industry, which makes technological innovation represented by drones expected to become the infrastructure for new business models in modern society. By the end of 2022, Meituan drone has been launched in Shenzhen and Shanghai, with routes covering 18 communities and office buildings, serving nearly 20,000 households. In the two years of normal trial operation, Meituan drone has completed more than 120,000 single delivery tasks, of which more than 100,000 orders will be completed in 2022.

"Meituan’s ability to effectively cope with external challenges and maintain growth momentum in 2022 is due to the strong resilience of the Chinese economy, the industry experience we have accumulated over the years, and the strong execution ability to adjust business strategies in a timely manner," said Chen Shaohui, Meituan CFO. "In the future, we will continue to consolidate the core capabilities of our main business and focus on new areas with growth and long-term returns. At the same time, we will insist on technological innovation to help the deep integration of the digital economy and the real economy, so as to help everyone eat better and live better."

　　Andy Lau once joked that the ideal lover should be a mix of Guan Zhilin, Wang Zuxian, Lin Qingxia and Zhong Chuhong.

　　He felt that the girl with Lin Qingxia’s face, Zhong Chuhong’s lips, Wang Zuxian’s eyebrows, and Guan Zhilin’s nose was the dream lover.

　　He added: "The longer the hair, the more beautiful it is. Wang Zuxian is the most beautiful without perming his hair; Guan Zhilin is also very good, but unfortunately it is a little dry."

　　"Zhong Chuhong is a natural beauty. When she doesn’t wear makeup, she is more beautiful than when she wears makeup."

　　This joking discussion immediately aroused people’s interest in these female artists.

　　However, it was impossible to tell which of them Andy Lau was closer to.

　　Andy Lau has repeatedly explained that "maybe he has been in this circle for too long and always feels out of place with the girls in the circle."

　　But that doesn’t eliminate people’s speculation and discussion about it.

　　And there are also many women in the circle who have feelings for Andy Lau.

　　In the early years, Ye Qianwen had made it clear to his friends that Andy Lau was an ideal marriage partner.

　　Although she and Lin Zixiang were already in love at that time.

　　Ye Qianwen received a Western education and was avant-garde in thought. She did not hide anything in her heart.

　　She thought that this person was good, so she would never hide it, and would definitely tell her true thoughts.

　　Therefore, it is not surprising that she said this.

　　In 1993, before the Spring Festival, commercial radio held a "lover’s soulmate concert".

　　Ye Qianwen and Andy Lau were both invited to attend.

　　At the scene, the host invited them to participate in a psychological test game, and the result was surprising: Andy Lau hated Ye Qianwen for meeting late, and if he could "spark a spark", he was willing to give up everything for her.

　　The joke did create an atmosphere for the scene at the time, but it caused a chain reaction from the good guys.

　　Did this game make Andy Lau and Ye Qianwen feel embarrassed or secretly happy?

　　Did the results speak for themselves, or were they irrelevant?

　　****

　　In short, after the broadcast of the program, people speculated for several days, guessing and guessing, and finally came to an end.

　　Wang Zuxian is also a star who explicitly shows his love for Andy Lau.

　　Wang Zuxian and Qi Qin once had a vigorous love affair, which ended in a breakup. Later, the scandal between Wang Zuxian and Lin Jianyue became uproar, and Lin Jianyue completed divorce procedures with his wife Xie Lingling for her.

　　But soon Lin Jianyue left her to find another love, which is old news today.

　　But all of this shows Wang Zuxian’s personality – dare to love and hate.

　　It was this Wang Zuxian, who dared to love and hate, who once publicly admitted that Andy Lau was the type of man she liked very much, but that Andy Lau already had a "rumored girlfriend" by his side, so he had to "retreat".

　　She sighed with self-pity: Andy Lau was the only man she wanted to chase but didn’t catch up with.

　　Another actress who made Andy Lau into a scandal was Zhong Chuhong.

　　In 1985, Andy Lau collaborated with Zhong Chuhong on the filming of "The Falcon Project", and they became good friends during the filming process.

　　Zhong Chuhong has a gentle personality and is very feminine.

　　He is Andy Lau’s ideal wife candidate.

　　Andy Lau once said: "She always gives people a very sweet, comfortable and gentle feeling, beautiful but not arrogant, not domineering, and her eyes smile like she can talk."

　　Zhong Chuhong has a taste of a family woman. When she is not filming, she is willing to do some housework and likes plants and flowers. Once, because Zhong Chuhong likes flower arrangement, women in the entire entertainment industry regard flower arrangement as a fashion. In order to become a standard little woman after marriage, she often asks some women who are considered good wives and mothers for advice when she is not married, and explores their way of life and the tacit cooperation between husband and wife.

　　The shared life philosophy has made her and Chow Yun-fat’s wife best friends.

　　Although Andy Lau believed that Zhong Chuhong was the top choice for his wife, at that time, Zhong Chuhong was already famous, and her love with her boyfriend Zhu Jiading had matured. He retired after getting married in 1991.

Editor in charge: Sun Jie

1905 movie network feature Last summer, a "hit" comedy was born at the FIRST Youth Film Festival in Xining. After its first screening, it won reviews such as "Comedy Version Screenwriter Survival Guide" and "Contemporary Film and Television Migrant Workers Apocalypse", and won two awards from the FIRST jury: "Best Screenwriter" and "Jury Award".

Although this much-anticipated movie "Galaxy Writer" is currently low in the rankings and has not been seen by many people, the brain-opening funny plot and the heart-piercing film core can’t help but make people curious. What kind of movie is this "Galaxy Writer"?

A "one-of-a-kind" movie

"Galaxy Writer," about the screenwriters of the "humble second party", makes it easy to think of two films this year. One is a film and television film made by filmmakers, and the other is a hit "migrant worker" comedy film. But "Galaxy Writer" is not the second one, but a "one-of-a-kind" film.

"Mr. Red Carpet" treats the crew as the main body of a story, but in fact the audience has a barrier to this thing, while "Galaxy Writer" treats the screenwriting industry as Party B in the workplace to write, and begins to compete with Party A in the industry. It places the strong genre of comedy in a relatively niche screenwriting industry, but it is similar to the difficulties encountered in the financial and advertising fields. Its core is the story of life polishing the dream chaser.　

The "migrant worker" in "The Annual Meeting Can’t Stop!" pursues promotion and salary increase, the background of the story is overhead, and it is also true to replace other occupations, but "Galaxy Writer" is to weld the screenwriting profession and this story together, the two are inseparable, but the difficulties encountered by the screenwriter in this process are the same as those encountered by other parties, but the forms of difficulties encountered are different. As a migrant worker, whether it is Beipiao, Hupiao or Hengpiao, you can see the epitome and find resonance in this film.

A movie about "movies"

In recent years, we have seen more and more domestic films in theaters bring the stories of migrant workers in the film and television industry to the big screen, such as the story of a recording engineer and a crew. "Mr. Red Carpet" tells the story of a star actor. Even if these films have a good reputation, from the box office results and market feedback, they cannot escape the result of "self-love".

In comparison to these films, which are a deciphering method for the crew, recordings, and actors, "Galaxy Writer" implies the theme of people, reality, and dreams through the presentation of the screenwriting industry, which is different from those films in terms of concept.

The value of "Galaxy Writer" is not limited to the screenwriting industry. The people it catches are liberal arts students who are regarded as "service industries", "drifters" who struggle to return to their hometowns at the age of 35, migrant workers who may be replaced by AI, and ordinary people whose dreams have been hit.

There is a sentence in the review of the movie "Yongan Town Story Collection" that needs to arouse the vigilance of us filmmakers – "This kind of decision and final presentation is the director’s confidence and the director’s self-righteousness", so shooting a movie about a movie is one and two sides. When you go to make a movie, you must think about what audience and market you are facing. The movie is unknown, but you must have a certain degree of self-awareness before making a movie.

A story of young people themselves

"Galaxy Writers" is He’s directorial debut, but before that, they had been in the film and television industry for more than ten years as screenwriters. Almost all the clips in the film are the true stories of him and the people around him. It is this truth that has aroused the resonance of countless people in the industry.

The creative face and attitude of "Galaxy Writer" also provide experience for young filmmakers to learn from on their creative path. Many people have not gone through a magnificent period of time, nor have they made extensive contact with society. It is better to start with the things around them that they are familiar with, learn to talk to reality, the times, and time, and write today’s new stories.

At the same time, the film also cleverly integrates the popular AI elements of the moment, which echoes the development of artificial intelligence in full swing. The Easter Egg at the end of "Galaxy Writer" takes place in 2100 AD. At this time, the screenwriting profession has been replaced by AI. "Seven Seconds Man" has become the only script written by humans, and the strong evidence is typos.

So, if future AI technology can really replace screenwriters, then the key to human success is to have a sense of truth, our vulnerability and incompetence, and our wealth at the same time. Therefore, good young filmmakers must observe life and keep pace with the times. A glass of water can’t make a storm, but a drop of water can also refract the sun.

After watching the film, the veteran screenwriter expressed mixed feelings, and he once had tears in his eyes during the viewing. He saw the voice of many industries in the film. For viewers who have not seen the film, he warmly recommended that "I think a writer is a very ordinary profession, but if you add this dimension of the galaxy, it becomes an idealistic light. If you haven’t found this angle, I think you should watch’Galaxy Writers’ and see how they endure for a long time, and then how the Jedi reverse."