If you want to answer the question of "promoting the deep integration of culture and tourism", you can find ideas from the general secretary’s trip to Hunan.
△ On March 19th, 2024, General Secretary of the Supreme Leader visited Changde River Street in Hunan.
On March 19th, 2024, General Secretary of the Supreme Leader visited Changde River Street on the banks of Yuanjiang River to inspect all kinds of special snacks, specialties and special handicrafts, and to appreciate the display of intangible cultural heritage skills.
Hemp painting, Taoyuan embroidery, Changde woodcarving, Huagu opera, Lishui boatman’s song … … A wide variety of "non-legacy""It is Changde’s heavy "cultural background" and a "rich mine" for the integration of literature and tourism.
The general secretary is in Changde River Street this time.inspectIt is pointed out that Changde is a place with cultural heritage, where the stringed string, high-pitched tune and chant should be inherited and used with appropriate carriers, and develop well with the times.
In the past, culture and tourism were two different industries with little overlap. At present, they have been integrated. Citizens and tourists at the gates of popular museums all over the country are constantly flowing, and there are often long queues.
△ On March 9, 2024, Beijing, China National Museum, tourists from all over the world were visiting the collection.
In 2023, the number of domestic tourists in China has approached 4.9 billion, and the total tourism consumption expenditure is close to 5 trillion yuan.
From the perspective of consumer demand, since the well-off society has been built in an all-round way, people have no worries about food and clothing, and culture, tourism, poetry and distance have become the important contents of people’s yearning for a better life.
From the perspective of industry development, cultural tourism can "add" all trades, and all trades can also "add" cultural tourism. The combination and integration of the two can not only bring popularity and open up financial resources, but also form a good momentum of both human and financial prosperity.
From the perspective of China’s modernization process, high-grade cultural life can promote the formation of high-quality consumer demand, which in turn can stimulate and promote high-quality development. High-quality development will provide people with higher-quality cultural tourism products and supplies.
Plastic travel with literature, and display literature with travel. Creating a unique Chinese cultural tourism experience and promoting the deep integration of culture and tourism will play a positive role in stimulating domestic demand, promoting employment, activating the market and boosting confidence.
Look at another proposition — —Explore the effective mechanism of cultural and technological integration.
△ The picture shows Hunan Malanshan Video Wenchuang Industrial Park.
On September 17th, 2020, the General Secretary visited Malanshan Video Cultural and Creative Industrial Park on the Liuyang River. When seeing the ingenious integration of culture and science and technology, it not only gave birth to a new cultural format, extended the cultural industrial chain, but also gathered a large number of innovative talents, the general secretary encouraged that the integration of the two was "a sunrise industry with great prospects".
For more than three years, Malanshan people have worked hard and made great efforts. More than 3,800 upstream and downstream enterprises have taken root here, forming a digital cultural industrial chain covering creativity, content production, storage, broadcasting and trading; Ten R&D innovation platforms, such as Malanshan Huawei Cloud Audio and Video Industry Innovation Center, have been established one after another … Up to now, the park has accumulated over 170 billion yuan in corporate revenue and over 9.5 billion yuan in tax revenue.
Looking at the whole country, the deep integration of "culture+technology" makes new formats, new industries and new scenesThere are endless streams,The tide keeps coming.
△ On February 10, 2024, Shenzhen North Station Central Park, the Spring Festival theme drone light show attracted many tourists to stop and watch.
Looking at empowerment, digital technologies such as artificial intelligence, virtual reality, 5G, and big data jointly build a technology matrix to promote cultural innovation. Digital Sutra Cave, VR, Meta-Universe Immersive Experience Space, "Super Realistic" Virtual Human … … With the application of these digital technologies, new cultural formats break the time and space constraints and bring new cultural experiences to the audience.
Look at the market, actively promote the development of culture and technology, and vigorously develop cultural and creative industries. According to statistics, in 2023, the operating income of 16 industries with obvious characteristics of new cultural formats in China reached 5,239.5 billion yuan, an increase of 15.3% over the previous year.
Looking into the future, the efficiency of "culture+technology" not only opens up a very flexible imagination space for people, but also becomes a powerful breakthrough to effectively cope with development challenges and cultivate new economic growth points, and becomes a "new engine" to transform the mode of economic development and promote high-quality economic development.".
Taking literature as the soul, "promoting the deep integration of culture and tourism". Prospering the industry with literature, "exploring an effective mechanism for the integration of culture and science and technology." Answer these two "integration propositions" well, and insert "new" wings for high-quality economic development. Hunan should think and answer, and all parts of the country should actively explore, seek a plan of letting a hundred flowers blossom according to local conditions, and accelerate the construction of modern civilization of the Chinese nation.