From July 24th to July 30th, more than 40 teachers and students from seven hope primary schools of SAIC Volkswagen in five provinces gathered in Shanghai, and the "Stars Project" 2023 summer camp started happily. During the 7-day summer camp, SAIC Volkswagen employee volunteers, media volunteers, teachers and students had fun together, visited smart factories, visited major science and education bases and urban landscapes in Shanghai, and felt the charm of urban culture, technology and humanity during the journey.
Colorful activities in summer weave dreams for children
At the first stop, teachers and students came to the headquarters of SAIC Volkswagen, started the opening ceremony of the summer camp and visited the Anting production base. SAIC Volkswagen Anting Base has the world’s first MEB new energy automobile factory, which integrates intelligent manufacturing, energy saving and environmental protection, adopts more than 1,400 industrial robots, and applies leading manufacturing technology on a large scale to realize the intelligence and digitalization of the whole manufacturing process. Children will observe the modern automobile production process at close range, feel the beauty of industrial technology, and understand the development process of SAIC Volkswagen.
During the seven-day happy time, the children integrated into the big classroom of the society and visited the Chinese Art Palace, the Oriental Pearl, the Yuyuan Garden, Shanghai Disneyland and other scenic spots to experience the different charms of Shanghai. Go to Huangpu District Youth Science and Technology Activity Center, Shanghai Museum and other places with scientific significance to feel the application of textbook knowledge; During the trip, a special educational experience was specially arranged. The children went to Fudan University, a well-known university, to feel the university life they might be exposed to in the future. The rich itinerary combines fun and education to broaden children’s horizons and increase their knowledge.
Stars shine with the light of science.
SAIC Volkswagen’s "Stars Project" began in 2015 and was jointly initiated by SAIC Volkswagen and China Youth Development Foundation. Up to now, the project has donated more than 16 million yuan to help build 11 hope schools and improve their infrastructure. Every year, more than 1,000 young people benefit from this, with a total number of beneficiaries exceeding 20,000. SAIC Volkswagen regards corporate social responsibility as the cornerstone of the company’s long-term development. In order to protect young people’s fair education and all-round healthy growth, it will improve children’s learning environment with practical actions and help them broaden their horizons.
In 2023, the "Star Project" ushered in the upgrade of 2.0, focusing on STEM education (science, technology, engineering and mathematics education), and through multiple measures such as curriculum research and development, teacher capacity building, and supporting activities, it was transformed from hope primary school hardware upgrading to helping to cultivate the soft power of rural education. During the summer camp, every night, children can experience an interesting STEM course tailored for them and gain a small scientific work. The content of these courses links ancient and modern, entertaining and entertaining, so that children can master scientific knowledge in thinking and hands-on. Courses include papermaking experience combined with China’s traditional skills, courses with a sense of science and technology, making "small rockets" by hands, and a futuristic science and technology -AI robot course, making intelligent car robots with image sensors and internet access.
Through the zero-distance experience with STEM courses every day in summer camp, children will feel the mystery of science and the fun of exploration, practice how to turn imagination into reality, and at the same time cultivate their teamwork ability and innovative spirit.
Mutual benefit peers integrate into sustainable DNA
SAIC Volkswagen adheres to the strategy of sustainable development, and responds to social needs with practical actions while the enterprise develops steadily. In the CSR2025 strategy, SAIC Volkswagen is committed to becoming a "sustainable corporate citizen", and carries out full value chain CSR actions in six areas: compliance management, products, zero-carbon road, employees, partner responsibility and social welfare. Join hands with employees, supply chain partners, car owners, media, NGOs and other stakeholders to realize the "common benefit" of commercial value and social value.
This year, the "Children’s Journey"-SAIC Volkswagen Stars Project hopes that the primary school public welfare action will go through Guangxi, Shaanxi, Xinjiang and other places, bringing the latest STEM courses to local teachers and students. At the same time, SAIC Volkswagen has launched various public welfare actions in the fields of traffic safety, community culture and environmental protection.
SAIC Volkswagen launched the activity of "Community Traffic Safety You and I Guard Together" in Shanghai, and passed on the concept of road traffic safety to community residents. Launch the "Beautiful Nanjing" public welfare project in Nanjing, carry out the "Pay tribute to the ordinary heroes of the city" public welfare action, integrate into the local and community, arouse more human warmth with actions, and pay tribute to the guardians of the city; In Ningbo, SAIC Volkswagen, in combination with the zero-impact factory, invited community residents to jointly carry out biodiversity observation activities in the factory area and surrounding wetlands.
In the future, SAIC Volkswagen will continue to participate in public welfare undertakings in the fields of education, safety, environmental protection, community and culture, integrate the concept of sustainable development with the development strategy, integrate the DNA of public welfare into every key action of the enterprise, lead sustainable development with its own exemplary role, and realize the value sharing between the enterprise and society.